Earlier this year, Romeo Santos’s team, led by Creative Director Melody Tseng, approached Comix, hoping they could help create set extensions and abstract content heavily influenced by the bachata star’s iconic music videos. Santos’s team aimed for bold colours and clear and cohesive integration of IMAG treatments into and alongside the show’s visual elements.
Comix began with the vision to create supporting content that would elegantly add to the stage design without any superfluous clutter. As Comix Creative Director Josh Gallagher explains, their real goal was to find balance and leave space to bring the audience as close as possible to Santos.