In August 2023, Video Director Zhu Xiaojing asked Notch Designers Miii and Yu Zhao to create real-time and rendered content for Lay Zhang’s Grandline 3 tour, beginning in Beijing. Inspired by Taoist thought, the director wanted to convey that the spiritual world and the world of man are one and the same.
With a three-tiered stage as their canvas, the team had the vision to preserve traditional Chinese culture while giving play to innovation and creating a memorable scene from the contrast between old and new–a difference also found in Zhang’s music, which blends Peking opera, hulusi, matouqin, and electronic music. They worked intuitively, reacting to the music and stage elements already in place, and built the complete set of show imagery in Notch.